Eight top ways to market your seminar for maximum profits
Use these simple but often overlooked tips to effectively market your
event. Your objective is to maximize your profits while putting up a
first-rate event.
#1:
Profile the attendees you want to have at the seminar. Have written
descriptions. Develop your content as well as marketing based on this
information.
#2:
You'll often have more than one segment attending the event. Develop a
separate marketing approach and pitch for each.
#3:
Utilize freelance or professional talent for all aspects of your marketing
-- sales copy, graphics, and more. There's no need to rely only on yourself
and in-house staff.
#4:
In brochures and other material, emphasize personal benefits first. Even
before corporate benefits, or agenda, speakers, etc.
#5:
Keep in mind that you need to give ammo to the prospective attendee to sell
the idea to his boss or training director who might have the final say in
deciding attendance at the event.
#6:
Do a small about of overbooking to compensate for no-shows.
#7:
Keep your pitch free of technical jargon whenever possible.
#8:
Make your sales pitch as long as needed -- without making it boring.
As always, success is about attention to fundamentals. Get the above right
and you're well on your way to success with planning and organizing events
and seminars.
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More info:
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Additional inputs:
The National Restaurant Association Restaurant Hotel-Motel Show | ExpoPlanner Sessions - event detail
List of exhibitors for the 2003 NRA Show and our Personal Planner. ... Add this session to my personal planner. View my Personal Planner. Search events again by keyword ... events, A-Z. Planner Home. © 2003 National Restaurant Association. All Rights ...
Event Planner Associations . Become an Event Planner
The Online Business Network for. Professionals in the Special Event Industry. Event Planning Associations ... Services Technical Association. National Association of Casino ... National Association of Mobile Entertainers ... National Speakers Association. Society of American Florists. Event Resources ...
american planning association
... Association Event National Planner. Association Event Planners. Event Planner Job. american planning association. journal of the american planning association. american ...
Eastern Shotokan Karate Association Event Planner : ESKA
Type description of the page here. ... ESKA Event Planner 2004. January ... Squad Training for the UKTKF National Championships. Instructor Training, Blyth ... Squad Training for the UKTKF National Championships. ESKA Junior Grading ...
NATIONAL ASSOCIATION OF REALTORS®
... ADD/CHANGE EXHIBITOR INFORMATION. NATIONAL ASSOCIATION OF REALTORS®. Booth: 1020 ... Create a personal event planner. Event Planner Help. Copyright NATIONAL ASSOCIATION OF REALTORS® ...
Conference & Event Planner
... Links to Sites. -National Occupational Classification ... -Event Planner (U.S.) -Connected International Meeting Professionals Association ...
Frontpage templates, Dreamweaver templates, Adobe GoLive, Ecommerce templates and Swish website templates.
The template store for Frontpage templates, Dreamweaver templates, Adobe GoLive, Ecommerce and Swish website templates and ecommercet software.
Food Marketing Institute
Site Index Advanced Search. USDA New Food Guidance System "MyPyramid" Unveiled. Member Mailing for the week of 04/18/05 - 2005 FMI SHOW EDITION
The National Incentive Show - Event Planner
The UK's premier Autumn promotions and incentives event will run again from 13th - 15th September 2005. Bringing together 200+ companies promoting the latest products and services in the industry. ... A division of Reed Business. Event Planner. Quick Search ... Contact the team. In association with ...
NOTE: Would you like to include your site in our listings? Send us a mail and
we'll consider it. Though we can't guarantee that we'll include your site.
If you'd like us to change your site description, just let us know. Our contact email address is:
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