Eight top ways to market your seminar for maximum profits
Use these simple but often overlooked tips to effectively market your
event. Your objective is to maximize your profits while putting up a
first-rate event.
#1:
Profile the attendees you want to have at the seminar. Have written
descriptions. Develop your content as well as marketing based on this
information.
#2:
You'll often have more than one segment attending the event. Develop a
separate marketing approach and pitch for each.
#3:
Utilize freelance or professional talent for all aspects of your marketing
-- sales copy, graphics, and more. There's no need to rely only on yourself
and in-house staff.
#4:
In brochures and other material, emphasize personal benefits first. Even
before corporate benefits, or agenda, speakers, etc.
#5:
Keep in mind that you need to give ammo to the prospective attendee to sell
the idea to his boss or training director who might have the final say in
deciding attendance at the event.
#6:
Do a small about of overbooking to compensate for no-shows.
#7:
Keep your pitch free of technical jargon whenever possible.
#8:
Make your sales pitch as long as needed -- without making it boring.
As always, success is about attention to fundamentals. Get the above right
and you're well on your way to success with planning and organizing events
and seminars.
FranklinCovey - Check out their best-selling, superbly designed planning products. Give a real boost to your personal productivity.
More info:
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Additional inputs:
Autumn & Winter Event Series announced | Continuity Forum
... Autumn & Winter Event Series announced ... This event is scheduled for 15th September 2004 at the British Airways ... to book with commercial event organisers these events alone would cost ...
Schedule of Events | Continuity Forum
... to book with commercial event organisers these events alone would ... -- NEWS -- Hot Event News! -- Security & the City Event -- Crisis Management Advice ...
Business Arena Stockholm
... event – is taking place in Stockholm this year, May 23-26. We have arranged a special discount with the organisers ... Europe's leading VoIP event – is taking place ...
Alphabet "P" product List - Indian Service Providers
... India Yellow Pages & Buisness Directory of Exporters, Importers etc. ... Services. Party / Entertainment / Event Organisers ...
City Speakers International, Business Speakers, Corporate Speakers, Buisness Speaker
... tasked with organising an event, is to provide a list ... suppliers for conference and event organisers, in order to help them save time and effort when planning their next event ...
National Venue Show
... is a one-stop-shop to event organisers. Why not bring your event to the diverse ... P11. Make buisness a pleasure by holding your conference or event in South ...
Business World, live news from Ireland, plus Irish archive, lists, companies information
Business World Live Buisness News From Ireland ... The biggest equestrian event in the world this year ... Organisers expect the International Sport Horse Show to attract ... September, the organisers are also using the event to promote ...
Verdi's of Whitestone - newyorklaunch.com - Corporate and Private Event Management for the New York
... ProductionEntertainment/EntertainersEvent Film CrewsEvent OrganisersExhibition StandsFancy ... are planning a Corporate Event, Buisness Meeting, Retirement, Seminar, or any other event ...
The STREET BIZ SERVICES / PROMOTIONAL VIDEO'S DESIGN & EDITING PAGE
WHY USE STREET BIZ ?.. ... organisers involved for any common project to be a success. Any festival or event undertaken has to be seen as a community project rather than a buisness ... event organisers who ...
Untitled Document
... is a one-stop-shop to event organisers. Why not bring your event to the diverse ... P11. Make buisness a pleasure by holding your conference or event in South ...
NOTE: Would you like to include your site in our listings? Send us a mail and
we'll consider it. Though we can't guarantee that we'll include your site.
If you'd like us to change your site description, just let us know. Our contact email address is:
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