Eight top ways to market your seminar for maximum profits
Use these simple but often overlooked tips to effectively market your
event. Your objective is to maximize your profits while putting up a
first-rate event.
#1:
Profile the attendees you want to have at the seminar. Have written
descriptions. Develop your content as well as marketing based on this
information.
#2:
You'll often have more than one segment attending the event. Develop a
separate marketing approach and pitch for each.
#3:
Utilize freelance or professional talent for all aspects of your marketing
-- sales copy, graphics, and more. There's no need to rely only on yourself
and in-house staff.
#4:
In brochures and other material, emphasize personal benefits first. Even
before corporate benefits, or agenda, speakers, etc.
#5:
Keep in mind that you need to give ammo to the prospective attendee to sell
the idea to his boss or training director who might have the final say in
deciding attendance at the event.
#6:
Do a small about of overbooking to compensate for no-shows.
#7:
Keep your pitch free of technical jargon whenever possible.
#8:
Make your sales pitch as long as needed -- without making it boring.
As always, success is about attention to fundamentals. Get the above right
and you're well on your way to success with planning and organizing events
and seminars.
FranklinCovey - Check out their best-selling, superbly designed planning products. Give a real boost to your personal productivity.
More info:
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Additional inputs:
Corporate Event Planning in the Yahoo! Directory
Yahoo! reviewed these sites and found them related to Corporate Event Planning ... business entertaining services and online resources including a newsletter. Euroaction - event management ... First Protocol Event Management - corporate event program management ...
BEM Ltd
... event services including conference programme development and sales and marketing consultancy. Business Events Management ... providing high level business to Government events in ...
Business Event Management, Inc.
Event Design & Planning. Site and Suppliers. Content. Operations. Let us worry about the logistics and the exhibitor sales... with a new business, each event needs a "business plan ... business plan" for your event, to include: a well thought-out strategic positioning plan, a well-defined operations management ...
index
... The SFE Management Team posesses over 20 years experience working for, and with ... Insurance Agent/Broker Business Support. Website Projects. Digital Imagery. Event Management. Mobile ...
Crown Group - event management, contract catering company, catering business, business and industry caterer, graphic...
The Crown group are seasoned professionals at finding your ideal venue and hosting your catering service for a spectacular event. event management, contract catering company, catering business, business and industry caterer, graphic design ... 'event management and event management!' cried event management (event management ...
Workspace the Business- Event management
... Event Management. Great events just don't happen...they require precise planning and meticulous ... experience in local enterprise and business event planning. Some recent example of ...
Business Event Management
Business Event Management - Best Value For Event Management For Business - Unique Prices For Management For Business Event UK ... Business Event Management UK - Best Value For Businesses Events Managers - unique prices for businesses events managers ...
Open Directory - Business: Business Services: Event Planning and Production: Planning and Management
... Acquisitions Event Management Inc. - Specializes in event management for corporate ... Bighat Media - Delivering business to business event management services. The Biocontinuum ...
NOTE: Would you like to include your site in our listings? Send us a mail and
we'll consider it. Though we can't guarantee that we'll include your site.
If you'd like us to change your site description, just let us know. Our contact email address is:
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