Eight top ways to market your seminar for maximum profits
Use these simple but often overlooked tips to effectively market your
event. Your objective is to maximize your profits while putting up a
first-rate event.
#1:
Profile the attendees you want to have at the seminar. Have written
descriptions. Develop your content as well as marketing based on this
information.
#2:
You'll often have more than one segment attending the event. Develop a
separate marketing approach and pitch for each.
#3:
Utilize freelance or professional talent for all aspects of your marketing
-- sales copy, graphics, and more. There's no need to rely only on yourself
and in-house staff.
#4:
In brochures and other material, emphasize personal benefits first. Even
before corporate benefits, or agenda, speakers, etc.
#5:
Keep in mind that you need to give ammo to the prospective attendee to sell
the idea to his boss or training director who might have the final say in
deciding attendance at the event.
#6:
Do a small about of overbooking to compensate for no-shows.
#7:
Keep your pitch free of technical jargon whenever possible.
#8:
Make your sales pitch as long as needed -- without making it boring.
As always, success is about attention to fundamentals. Get the above right
and you're well on your way to success with planning and organizing events
and seminars.
FranklinCovey - Check out their best-selling, superbly designed planning products. Give a real boost to your personal productivity.
More info:
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Additional inputs:
Badnarik/Campagna '04 for President
... http://badnarik.org/supporters/blog/2004/10/24/libertarian-election-night-party-in-austin/trackback/ ... candidate Richard Campagna is planning an election night party at Bo James in ...
G O P.com :: Advisory: RNC Election Night Victory Celebration Logistical and Planning Information
Get the inside scoop straight from the source e-mailed right to you! Tuesday, April 19, 2005. Speeches. Donate. News Releases < News Room < Home ... GOP House Party. Register to Vote ...
Audio coverage
... 2001 General Election. Home. Audio ... · Yahoo! Invites - planning an election night party? ...
ABC News Online - The Federal Election Weblog
The Poll Vault. ABC News Online. ... has fronted an elated Liberal Party crowd at the Wentworth Hotel in ... If you were planning an early night tomorrow but want to find out the election result, you may ...
Scotsman.com News - Politics - Redwood's £12bn Tory tax cut bombshell
... Redwood last night rocked the Tories' election campaign with a remarkable claim that the party was planning tax cuts at ... he suggested the party was secretly planning to slash taxes ...
Media Credentials for Election Night Events
... Media Credentials for Election Night Events. FOR PLANNING PURPOSES ONLY ... The Republican National Committee has announced that a party will be held at the Ronald Reagan Building and ...
mamamusings: rit-it election night party
... rit-it election night party. Yes, we're having a party! ... and I have sketched out how tomorrow night, we're both planning on sitting on the loveseat, watching the ...
Election Night PJ Party. Make watching the results fun.
We're all going to stay up late to follow election results this year, and misery loves company, so invite your friends to join your flag-waving election night vigil and to cheer on their favorite candidate. ... Holidays Graduation Party Holiday Party Housewarming Party Kids' Party Luau ... come to our Election Night PJ Party!" The caricature ...
NOTE: Would you like to include your site in our listings? Send us a mail and
we'll consider it. Though we can't guarantee that we'll include your site.
If you'd like us to change your site description, just let us know. Our contact email address is:
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