How to profit from a seminar or event you organize
Getting the basics right is the key to profiting from organizing events
or seminars. Find answers to questions like:
- Who needs your products / services
- Where and how will you find these people
- The best ways to invite them to your event
- How to present information to the maximum advantage
These basics apply whether you're hosting an event for your boss, for
yourself, or even for a non-profit organization. Make no mistake -- an event
or seminar can be an excellent way to make money.
Here are some tips to help you do that.
- Ensure your message reaches your target audience effectively. For example,
if you're appealing to football fans, advertise at a football game.
- If possible, get experts / celebrity personalities to speak (or act as
presenters) at your seminar.
- If you are selling a product that entertains, then make having fun the
centerpiece of your seminar. Don't go heavy on technical details. The same
applies in reverse too. In short, think about the audience's needs and the
kind of product / service you offer.
- Don't give away the farm. In other words, don't give out ALL the info in a course
/ book, etc. Give out only enough to capture their interest and to let the
audience get a clear idea about your offering.
- If your product lends itself to it, get some attendees to participate in a
live demonstration. This is powerful proof that your offering delivers what
it promises.
- Offer some sort of bonus. It could be information products (books, e-books,
CDs, etc) thrown in for free, or a special prize of some kind. Something
related to your offer.
- Create urgency to act by having a special offer (lower price, or perhaps
special one-time bonuses) that's valid only during the seminar / event. This
will usually bring more sales.
FranklinCovey - Check out their best-selling, superbly designed planning products. Give a real boost to your personal productivity.
More info:
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Additional inputs:
EMSCO - Event Management Solutions
budget. Emsco aim to provide excellent value for money and superb events. We do not usually make a charge for consultations or proposals, and will be pleased to work with you to establish your event requirements. ... establish your event requirements. We then provide a number of proposals for you ... Once your event has been identified and ...
Event Planners Plus! Event Management
Event planners Plus can handle and organize all your events ... Special events. Sponsorship proposals. Technical support ... We will consult with your event directors or management committees and advise on program strategy, direction and ...
Event Management South Africa
Top Draw Tour Consultants are the pre-eminent providers of corporate and conference event management solutions in South Africa ... Conceptualisation and creative input. Event Management logistics. Operational Strategy. Venue selection and management. Event sponsorship proposals, sales and negotiations ...
Event Management Software: event planning software, event scheduling software
The Capterra Event Management Software Directory helps IT buyers find, compare, and research Event Management software solutions ... EVENT MANAGEMENT. Software designed for the marketing, registration, coordination ... Related Industries : Event Management (43) ... Event Management Software Directory - 43 Solutions Listed ...
Writing Proposals
Speaking of Events... Julia Rutherford Silvers, CSEP. Certified Special Events Professional. Event Management Authority & Educator. Speaking. Consulting. Instruction Design. Writing Winning Proposals ... Writing Winning Proposals. This popular seminar highlights the techniques that will get your proposal ...
Event Management
... Our event management team can plan and coordinate your equine event, with key ... Production of event marketing materials. Sponsorship proposals and follow up. Budget management ...
THT50202 - Diploma of Event Management
THT50202 - Diploma of Event Management. This course covers general studies units of the tourism industry, sales and marketing units. Second year units focus on the management issues of meetings, conferences and event management. ... Event Management 2. * THTPPD08B Plan and Develop Event Proposals and Bids ...
Eventive Public Relations & Event Management: Services
Welcome to Eventive. For Public Relations & Event Management ... publicity planning and execution. media management. communication planning ... sponsorship proposals and sponsor liaison. event management. A broad network of associates allows us to extend ...
Challenge Management, Inc--Association Management and Event Management
Trust your organization's management to professionals. ... Event Management. Publications. Request for Proposals ... Challenge Management, Inc. Headquarters Offices. Our offices are located in north Dallas, just off of Josey Lane ...
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