Eight top ways to market your seminar for maximum profits
Use these simple but often overlooked tips to effectively market your
event. Your objective is to maximize your profits while putting up a
first-rate event.
#1:
Profile the attendees you want to have at the seminar. Have written
descriptions. Develop your content as well as marketing based on this
information.
#2:
You'll often have more than one segment attending the event. Develop a
separate marketing approach and pitch for each.
#3:
Utilize freelance or professional talent for all aspects of your marketing
-- sales copy, graphics, and more. There's no need to rely only on yourself
and in-house staff.
#4:
In brochures and other material, emphasize personal benefits first. Even
before corporate benefits, or agenda, speakers, etc.
#5:
Keep in mind that you need to give ammo to the prospective attendee to sell
the idea to his boss or training director who might have the final say in
deciding attendance at the event.
#6:
Do a small about of overbooking to compensate for no-shows.
#7:
Keep your pitch free of technical jargon whenever possible.
#8:
Make your sales pitch as long as needed -- without making it boring.
As always, success is about attention to fundamentals. Get the above right
and you're well on your way to success with planning and organizing events
and seminars.
FranklinCovey - Check out their best-selling, superbly designed planning products. Give a real boost to your personal productivity.
More info:
[CaRP] Can't open cache file.
[CaRP] Unable to create/open RSS cache file.
[CaRP] Failed to open file: /home/san2bd7/carp/autocache/971304916e42e008ca8788fb49e4f835
[CaRP] Can't open remote newsfeed.
|
|
Additional inputs:
Return on Investment in IT Infrastructure Management
FORTHCOMING EVENT: Return on Investment in IT Infrastructure Management. Date: 14. th. March 2002. Time: 9:00am. 12:00. Venue: Infratools. 100. Pall. Mall. St. James's. London. SW1Y. 5HP. Who should attend: Operational IT Managers. IT. Directors ... Infratools Change Management Toolkit provides active support and effective control ...
Calculating Return on Investment
... Assessing Only Event Costs ... on return on investment (ROI) to determine the. value of a disease management ...
EnTempus, Return On Investment
How Long Will It Take You to Pay for Your EMIS? Download Brochure. What's an EMIS and How Much Does It Cost? ... get a full return on a potential EMIS investment. The EPA estimates that a data management system has the ... per well entering lab results into an event' spreadsheet ...
Event Log Management and Network Security Software Investment
... automation of most tasks involved in event management free team members from reactive work to ... proactive duties, the return on an investment in event log management software can be ...
IQPC Worldwide - Business conferences, events, workshops, seminars & masterclasses
-- Please Select -- Africa Asia Australia/NZ Europe Middle East North America South America - All Regions. Providing business leaders with the world's leading conferences. More about IQPC. Find a Conference or Seminar
IIR USA - Large Scale Events, Conferences, Seminars - Solutions, Skills, and Knowledge
IIR is the world's leading provider of business to business information, specializing in conferences, large scale events, and seminars in many business sectors. ... Event List10th Annual Brand Master...10th ... Manufactu...Commodity Investment Con...Currency Management Summ...Design for ... Successful Strategies Fo...Super ReturnThe 12th Annual GAIM ...
Event Guru - Search Results
South Africa's leading event resource, linking corporate event organizers in South African companies with reputable suppliers via our executive directory listing. ... Does the event management industry know how to value return on event investment? 2 ... demand an obvious return on investment and from an event management perspective it is to ...
Home Improvement - Home Improvement Return On Investment
Home Improvement Return On Investment. RS Investments Web Site. Offers contrarian value as well as growth and aggressive growth funds. Microsoft Content Management Server: Home ... Home Improvement Return On Investment. AAA Event Solutions - Home - Event Management Software - Event ... Event ...
NOTE: Would you like to include your site in our listings? Send us a mail and
we'll consider it. Though we can't guarantee that we'll include your site.
If you'd like us to change your site description, just let us know. Our contact email address is:
|
|
