Eight top ways to market your seminar for maximum profits
Use these simple but often overlooked tips to effectively market your
event. Your objective is to maximize your profits while putting up a
first-rate event.
#1:
Profile the attendees you want to have at the seminar. Have written
descriptions. Develop your content as well as marketing based on this
information.
#2:
You'll often have more than one segment attending the event. Develop a
separate marketing approach and pitch for each.
#3:
Utilize freelance or professional talent for all aspects of your marketing
-- sales copy, graphics, and more. There's no need to rely only on yourself
and in-house staff.
#4:
In brochures and other material, emphasize personal benefits first. Even
before corporate benefits, or agenda, speakers, etc.
#5:
Keep in mind that you need to give ammo to the prospective attendee to sell
the idea to his boss or training director who might have the final say in
deciding attendance at the event.
#6:
Do a small about of overbooking to compensate for no-shows.
#7:
Keep your pitch free of technical jargon whenever possible.
#8:
Make your sales pitch as long as needed -- without making it boring.
As always, success is about attention to fundamentals. Get the above right
and you're well on your way to success with planning and organizing events
and seminars.
FranklinCovey - Check out their best-selling, superbly designed planning products. Give a real boost to your personal productivity.
More info:
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Additional inputs:
Software Development Conference and Expo
... Patterns. • Software Process. • UML. The conference curriculum includes full day tutorials, hands-on workshops ... Call for Papers for the event will be live September 2005 ...
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freshmeat maintains the Web's largest index of Unix and cross-platform open source software. Thousands of applications are meticulously cataloged in the freshmeat database, and links to new code are added daily. ... Sound/Audio :: Analysis. Software Development :: Libraries :: PHP Classes ... for both standard and event 10046 tracing, and you can ... - Construction Management Software 1.31. - alph 0.11 ...
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HTML Goodies
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Flash Kit, A Flash Developer Resource - Online resource for Macromedia Flash Tutorials SWF FLA images clip art ...
Flash Kit - an online resource for Macromedia Flash development. Join in our message board discussions, read the latest Flash news and tutorials, and download our free FLAs, SWFs, and sound loops. ... and Patch Management Tools and Tutorials! ... for other development tools ... Software Solutions Address General IT Control Requirements. Whitepaper: Event and Service Impact Management ...
Perl.com: The Source for Perl -- perl development, perl conferences
The official Perl home page, run by O'Reilly. Contains documentation, news, and links to a variety of resources, including the Open Source Perl conference. ... Bricolage content management system is ... demonstrates animations and event handling ... Tutorials User Groups User Interfaces Version Control Systems VMS. W X Y Z. Web Admin Web Management ...
Software resources
... software to plan and maintain a household budget. Ecommerce development tutorials -infrastructure, project management ... Online Event Calendar Software DirectoryWeb-based software for ...
Open Source Web Development Tutorials - Dev Shed
... Open Source Web Development Tutorials - Web Hosting ... from the book, IT Project Management, by Joseph Phillips (McGraw-Hill ... did that with TIBCO Software , whose shares tumbled from 12 ...
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If you'd like us to change your site description, just let us know. Our contact email address is:
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