Eight top ways to market your seminar for maximum profits
Use these simple but often overlooked tips to effectively market your
event. Your objective is to maximize your profits while putting up a
first-rate event.
#1:
Profile the attendees you want to have at the seminar. Have written
descriptions. Develop your content as well as marketing based on this
information.
#2:
You'll often have more than one segment attending the event. Develop a
separate marketing approach and pitch for each.
#3:
Utilize freelance or professional talent for all aspects of your marketing
-- sales copy, graphics, and more. There's no need to rely only on yourself
and in-house staff.
#4:
In brochures and other material, emphasize personal benefits first. Even
before corporate benefits, or agenda, speakers, etc.
#5:
Keep in mind that you need to give ammo to the prospective attendee to sell
the idea to his boss or training director who might have the final say in
deciding attendance at the event.
#6:
Do a small about of overbooking to compensate for no-shows.
#7:
Keep your pitch free of technical jargon whenever possible.
#8:
Make your sales pitch as long as needed -- without making it boring.
As always, success is about attention to fundamentals. Get the above right
and you're well on your way to success with planning and organizing events
and seminars.
FranklinCovey - Check out their best-selling, superbly designed planning products. Give a real boost to your personal productivity.
More info:
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Additional inputs:
Affordable Elegance Event Planning Jan Hinchey
Affordable Elegance Event Planning for corporate events, weddings, and parties, Jan Hinchey planner. ... Planner, Anheuser-Busch Companies. It is with great pleasure and confidence that I write this letter of recommendation ... on another successful event for the Corporate ...
3001 Business Letter template Guidelines list
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EasyOffice
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lionel_ames_orchestras_entertainment_productions
PRODUCTIONS * EVENT PLANNER * BAND LEADER * SINGER * ENTERTAINER. 818 985-0010. Letter of recommendation 1. Tel (818) 985-0010
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Letter-Writing Topics in WriteExpress 3,001 Business & Sales Letters
... Compliment or praise a program chairperson or planner. Compliment or praise an employee's work performance ... invitation to an event. Decline to write a letter of recommendation ...
500 Letter Writing Topics in WriteExpress Easy Letters
... Compliment or praise a program chairperson or planner. Compliment or praise an employee's work performance ... invitation to an event. Decline to write a letter of recommendation ...
lionel_ames_orchestras_entertainment_productions
PRODUCTIONS * EVENT PLANNER * BAND LEADER * SINGER * ENTERTAINER. 818 985-0010. Letter of recommendation 2. Tel (818) 985-0010
WriteExpress EASY LETTERS
... Compliment or praise a program chairperson or planner. Compliment or praise an employee's work performance ... invitation to an event. Decline to write a letter of recommendation ...
NOTE: Would you like to include your site in our listings? Send us a mail and
we'll consider it. Though we can't guarantee that we'll include your site.
If you'd like us to change your site description, just let us know. Our contact email address is:
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