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Eight top ways to market your seminar for maximum profits

Use these simple but often overlooked tips to effectively market your event. Your objective is to maximize your profits while putting up a first-rate event.

#1: Profile the attendees you want to have at the seminar. Have written descriptions. Develop your content as well as marketing based on this information.
#2: You'll often have more than one segment attending the event. Develop a separate marketing approach and pitch for each.
#3: Utilize freelance or professional talent for all aspects of your marketing -- sales copy, graphics, and more. There's no need to rely only on yourself and in-house staff.
#4: In brochures and other material, emphasize personal benefits first. Even before corporate benefits, or agenda, speakers, etc.
#5: Keep in mind that you need to give ammo to the prospective attendee to sell the idea to his boss or training director who might have the final say in deciding attendance at the event.
#6: Do a small about of overbooking to compensate for no-shows.
#7: Keep your pitch free of technical jargon whenever possible.
#8: Make your sales pitch as long as needed -- without making it boring.

As always, success is about attention to fundamentals. Get the above right and you're well on your way to success with planning and organizing events and seminars.



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CardsStunts.com - JacobDavis Productions
JacobDavis Productions creates audience participation card stunts for sporting events, advertisements, television shows and special events ... JacobDavis Productions has created some of the most spectacular card stunts in ... Super Bowl Halftime Shows, two World Series, television ... your next special event a spectacular event! ...


Murder Mysteries, Los Angeles, Corporate Event Planner, Los Angeles, Team Building, Los Angeles. Teambuilding for ...
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Trading Card & Sports Memorabilia Shows


UCS -- Upcoming Card Shows
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Premier Log & Timber Frame Home Shows by Premier Event Productions, LLC
Information on Log & Timber Frame Home Shows produced by Premier Event Productions, LLC. Our shows feature the very best in Log and Timber Frame Home companies as well as the accessories that go into these homes. ... Drop off your business card and receive $5 off admission. ...


East Side Productions :: Events. Evenementen. Incentives. Fairs. Beurzen. Media & Studio. Artists
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Group 1 Productions: About Us
Buy, sell, and trade your favorite sports cards. 100 Tables under 1 roof packed with card dealers ready to buy, sell, and trade your sports stuff! Join us for our next big event! ... Group 1 Productions was formed in the Silicon Valley to promote trading card and sports memorabilia shows. We contribute ... collector will find something enjoyable at a Group 1 event. ...


Special Events
... sound problems' at Fogg shows. allowing ... Productions to design a suitable promotion. We came up with the idea and produced the entire event ... as a Christmas Card then please click ...


UCS -- Upcoming Card Shows
Show Details. Tri-Star Productions, Inc. presents. TRISTAR Collectors Show in Cleveland. Buy sports memorabilia, sell your collections, and trade your items with more than 200 dealers from across the country. ... than 20 states from coast to coast will be represented at this sports collectible event ... Sunday 10am-4pm. Card Grader: NONE ...


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event productions card shows

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