Eight top ways to market your seminar for maximum profits
Use these simple but often overlooked tips to effectively market your
event. Your objective is to maximize your profits while putting up a
first-rate event.
#1:
Profile the attendees you want to have at the seminar. Have written
descriptions. Develop your content as well as marketing based on this
information.
#2:
You'll often have more than one segment attending the event. Develop a
separate marketing approach and pitch for each.
#3:
Utilize freelance or professional talent for all aspects of your marketing
-- sales copy, graphics, and more. There's no need to rely only on yourself
and in-house staff.
#4:
In brochures and other material, emphasize personal benefits first. Even
before corporate benefits, or agenda, speakers, etc.
#5:
Keep in mind that you need to give ammo to the prospective attendee to sell
the idea to his boss or training director who might have the final say in
deciding attendance at the event.
#6:
Do a small about of overbooking to compensate for no-shows.
#7:
Keep your pitch free of technical jargon whenever possible.
#8:
Make your sales pitch as long as needed -- without making it boring.
As always, success is about attention to fundamentals. Get the above right
and you're well on your way to success with planning and organizing events
and seminars.
FranklinCovey - Check out their best-selling, superbly designed planning products. Give a real boost to your personal productivity.
More info:
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Additional inputs:
Event Planning & Management Software from Satellite Data
Event planning & management software for professional meeting planners, corporations and associations.
Google Directory - Business > Hospitality > Software > Event Planning
Directory Help. Search only in Event PlanningSearch the Web. Event Planning. Web Pages. Kavi - http://www.kavi.com/ Developers of web-based solutions for membership-based, working organizations and associations. ... ungerboeck.com. Event management software for the ... Management Software. Event Diagramming Software - http://www.timesaversoftware.com. Room Viewer automatically generates ...
CATERWARE Inc. CATERPLUS Catering & Event Management Software: The leaders in catering software
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Mirago : Business: Hospitality: Software: Event Planning
DIRECTORIES. Search for ... AAA Eventsolutions AG - Event management software and services for corporates. Standard and custom administration automation solutions available. ... Room Viewer automatically generates event layouts from a unique fill-in-the-blanks form. Event Management Software ...
Microsoft Windows XP - Using Event Viewer
... can use Event Viewer to view and manage the event logs, gather information about hardware and software problems, and ... Using administrative tools in Microsoft Management Console ...
Summit Suite of Software - Free Extras
... TOOL BOX. Summit Software - Free Extras ... Download Summit Event Data Collector. Summit Event Viewer. Product Information. Download Summit Event Viewer. Summit User Manual ...
event planning software - Search.com Directory
Search.com Directory of Web Sites ... related searches: event management software · dean evans and associates · event planner ... event-master.com. Event Diagramming Software - Room Viewer automatically generates event ...
RESS - Room & Event Scheduling Software
... Create custom event diagrams with Room Viewer®. At Integrated Management Systems we've been simplifying reservations ... of your daily business, your software needs to be easy to use ...
Intro to Event Info Systems Home Page
... works w/Room Viewer. CEOsoft - produce 2 event management software packages: scheduler & room ... Conference and Event Management Software - Conform Systems. Day2Day Event Manager - full ...
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