How to profit from a seminar or event you organize
Getting the basics right is the key to profiting from organizing events
or seminars. Find answers to questions like:
- Who needs your products / services
- Where and how will you find these people
- The best ways to invite them to your event
- How to present information to the maximum advantage
These basics apply whether you're hosting an event for your boss, for
yourself, or even for a non-profit organization. Make no mistake -- an event
or seminar can be an excellent way to make money.
Here are some tips to help you do that.
- Ensure your message reaches your target audience effectively. For example,
if you're appealing to football fans, advertise at a football game.
- If possible, get experts / celebrity personalities to speak (or act as
presenters) at your seminar.
- If you are selling a product that entertains, then make having fun the
centerpiece of your seminar. Don't go heavy on technical details. The same
applies in reverse too. In short, think about the audience's needs and the
kind of product / service you offer.
- Don't give away the farm. In other words, don't give out ALL the info in a course
/ book, etc. Give out only enough to capture their interest and to let the
audience get a clear idea about your offering.
- If your product lends itself to it, get some attendees to participate in a
live demonstration. This is powerful proof that your offering delivers what
it promises.
- Offer some sort of bonus. It could be information products (books, e-books,
CDs, etc) thrown in for free, or a special prize of some kind. Something
related to your offer.
- Create urgency to act by having a special offer (lower price, or perhaps
special one-time bonuses) that's valid only during the seminar / event. This
will usually bring more sales.
FranklinCovey - Check out their best-selling, superbly designed planning products. Give a real boost to your personal productivity.
More info:
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Additional inputs:
Northern California / Nevada Off-Road Events
... XC, DH, CR. SG Production. 805-966-1807 ... Date. Event Title. Venue. Format. Organizer. Contact. Jun 2, Wed. Prairie City Race ...
Carlson, Dallas, TX - Concert Tickets, Sporting Event Tickets, Theatre Tickets - Poweredby 10Best.com
... Event/Team/Artist. Venue/Location ... Select An Event/Production/Team 1964 the Tribute 24th Annual Int'l Reggae ... A New Found Glory A Prairie Home Companion A Streetcar Named ...
Abir's Casbah Mag
... will run until the event has past, or if it ... truly dancing at Laaryah's Circus Sublime Production, June 13,2004 ... Unfortunately, the workshop venue was too small for the veil ...
The Event Junkies List
The Event Junkies - people with the talent and experience who have produced the world's largest international events. ... Disneyland Entertainment, Special Events Production, 1976 - 1996 ... Jayne DeLuce) Prairie State Games - Media Personnel Director ... Winter Olympics - Event Services, Venue Ops Mgr, Salt ...
Lansdale Associates - Event Consultants, Event Producers
... event chairman Amb. Richard C. Holbrooke. Special tributes by Richard Gere and Susan Sarandon. Venue ... minute original production of music ... Kansas' Tallgrass Prairie National Preserve ...
Harry Caray's Catering & Events
select a venue Amalfi Hotel Chicago Chicagoland Chamber of Commerce Chicago Cultural Center Cubs Care Park at the New City YMCA Elizabeth F. ... MBC) The Newberry Library Prairie Production River East Art Center Shoreline Charter ... as a statue production house. Today, it serves as a unique Chicago event venue and photo studio ...
Event Solutions: The magazine for planners of special events, parties and meetings.
Trade magazine about special events, parties, corporate events, meetings and festivals for event planners, producers, caterers, party rentals, tents, hotels, clubs and event sites. ... Lone Star Park at Grand Prairie is an ideal venue, known for its world-class racecourse, state-of ... easy solution for event planners: an incredible production that they can produce ...
Harry Caray's Catering & Events
select a venue Amalfi Hotel Chicago Chicagoland Chamber of Commerce Chicago Cultural Center Cubs Care Park at the New City YMCA Elizabeth F. ... perfect backdrop for any event, ranging from unique art galleries ... the many event sites we highly recommend: Prairie Production. Prairie Production is the intimate alternative venue ...
Silicon Prairie Event Smashing Success
... Real Estate Industry. Silicon Prairie Event Smashing Success ... sets throughout the venue. kept even the latecomers in ... the ESPN. ZONE production staff must have hit ...
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