How to profit from a seminar or event you organize
Getting the basics right is the key to profiting from organizing events
or seminars. Find answers to questions like:
- Who needs your products / services
- Where and how will you find these people
- The best ways to invite them to your event
- How to present information to the maximum advantage
These basics apply whether you're hosting an event for your boss, for
yourself, or even for a non-profit organization. Make no mistake -- an event
or seminar can be an excellent way to make money.
Here are some tips to help you do that.
- Ensure your message reaches your target audience effectively. For example,
if you're appealing to football fans, advertise at a football game.
- If possible, get experts / celebrity personalities to speak (or act as
presenters) at your seminar.
- If you are selling a product that entertains, then make having fun the
centerpiece of your seminar. Don't go heavy on technical details. The same
applies in reverse too. In short, think about the audience's needs and the
kind of product / service you offer.
- Don't give away the farm. In other words, don't give out ALL the info in a course
/ book, etc. Give out only enough to capture their interest and to let the
audience get a clear idea about your offering.
- If your product lends itself to it, get some attendees to participate in a
live demonstration. This is powerful proof that your offering delivers what
it promises.
- Offer some sort of bonus. It could be information products (books, e-books,
CDs, etc) thrown in for free, or a special prize of some kind. Something
related to your offer.
- Create urgency to act by having a special offer (lower price, or perhaps
special one-time bonuses) that's valid only during the seminar / event. This
will usually bring more sales.
FranklinCovey - Check out their best-selling, superbly designed planning products. Give a real boost to your personal productivity.
More info:
[CaRP] Can't open cache file.
[CaRP] Unable to create/open RSS cache file.
[CaRP] Failed to open file: /home/san2bd7/carp/autocache/5f2148b5187a139e76c472952dc57382
[CaRP] Can't open remote newsfeed.
|
|
Additional inputs:
Professional Convention Management Association - PCMA
The Professional Convention Management Association (PCMA) is a nonprofit international association of professionals in the meetings industry whose mission is to deliver breakthrough education and promote the value of professional convention ... mission of the Professional Convention Management Association shall be ...
Australasian Special Events for event planning and event management professional
News, information and resources for event planners, Festivals, Conventions and Conference related events.This site is designed by and for Special Event practitioners and suppliers. Information is provided on event management, event planning and ... Australasian Special Events site is the portal for the event industry. designed by and for event practitioners and suppliers. ...
Welcome to Meeting Professionals International - MPI
Meeting Professionals International - MPI - the world's largest association of meeting professionals - Defining the Power of Meetings ... International (MPI) is the global authority and resource for the meeting industry ... The Meeting Professional. Weekly Poll. The April issue of The Meeting Professional is now online ...
institute of event management
... The Institute of Event Management is a forum where professional associations, industry professionals and individuals ... the body of knowledge required for professional event management ...
Welcome to PestWorld.org, the official website of the National Pest Management Association
The National Pest Management Association (NPMA) brings you PestWorld.org as the resource for pest control professionals, homeowners, and the media. The site brings you all you need to know about bugs, pests, property damage, and disease. ... Management Association (NPMA), the only national trade association for the professional pest control industry ... professional pest control industry ...
Event Management Services
Total Event Management Services & Solutions for Southern California. ... Chris has been involved in professional event management industry since 1992 ... in all facets of the Event Management industry and is currently serving as the Executive Event ...
Effective Event Management | Professional Involvement
Effective Event Management excels in all stages of the planning process and execution of an event or program. ... Professional Involvement. Effective Event Management is committed to the development of the event industry as a ... Founding Director, is involved with numerous industry associations. ...
NOTE: Would you like to include your site in our listings? Send us a mail and
we'll consider it. Though we can't guarantee that we'll include your site.
If you'd like us to change your site description, just let us know. Our contact email address is:
|
|
Home
Business events
Organisers guide
Event essentials
Corporate event tips
Planning checklist
|
